Unlocking the Value of B2B2C Ecommerce: Insights with Carlos Manalo and Tom Flierl on The Agile Brand Podcast

Chicago IL – March 18th, 2024

In the face of a rapidly evolving business landscape, staying ahead means being ready to adapt and innovate. The B2B2C model stands out as a strategy that differentiates forward-thinking companies. This model goes beyond just expanding your market reach – it creates a win-win situation for manufacturers, distributors, and consumers. 

Carlos Manalo, Co-CEO and Co-Founder at The Office of Experience, and Tom Flierl, Chief Commercial Officer at Amla Commerce, join host Greg Khilström on The Agile Brand Podcast to shed light on the intricacies of bridging the gap between businesses and consumers through innovative digital strategies and customer experience improvements. 

In this episode, Manalo and Flierl discuss the considerations critical to implementing the B2B2C model, emphasizing the importance of seamless integration between manufacturers, distributors, and consumers. They explore the use of technology and digital transformation as key enablers for this model, addressing the challenges and opportunities that arise during its implementation. Listeners will gain expert insights into how effectively applying the B2B2C model can enhance operational efficiencies, personalization, and customer engagement.


Download and listen today.