CHICAGO—February 18, 2021— The Office of Experience (OX) received a Bronze Award in the International Design Award (IDA) competition for its OX Discovery Kit and Brand Book. This material is intended for new employees in the organization, to elevate their welcome experience and to share the OX ethos, approach and values. The book features unconventional formats, activities and surprises that bring a sense of fun and discovery.
“At OX, we say that the experience is the brand,” said Dan Knuckey, Executive Creative Director and Lead Designer for this award. “We approach our client work through this lens, and we apply the same rigor to ourselves. The OX Discovery Kit and Brand Book is important because it defines who we are, what we stand for and how we approach our work.”
The Farmani Group founded the IDA in 2007 to recognize, celebrate and promote exceptional design visionaries and emerging talent worldwide. The 2020 IDA’s were the most competitive in its 14-year history, attracting thousands of entries from more than 80 countries. The IDA jury evaluated submissions across five award disciplines including architecture, interior, product, graphic and fashion design. Each entry was judged by a panel of professionals respective to these fields of expertise.
“We are very pleased to receive this recognition, and for work that directly represents who we are as a company and as a brand,” said Stratton Cherouny, co-founder of OX. “It is an honor to be in the company of the other recipients of this award.”
OX celebrates its seventh anniversary this year, since opening its doors in 2014. The agency continues to prove themselves as a best-in-class partner that delivers transformational world-class strategy, design and technology to brands and organizations.