CHICAGO—October 5, 2021— The Office of Experience (OX), a Chicago-based experience and technology agency, has released a roadmap for digital transformation with a new white paper by Chief Technology Officer, Bryan Jones. “Key Steps for Today’s Digital Transformation” presents three steps that companies can take to transform their structures and approaches to be digitally focused. These steps include fixing the basics, getting everyone on board and finding technology that’s right for your tomorrow.
“The past two years have emphasized the importance of the digital experience for companies and shown that digital transformation is essential to staying in business,” says Bryan Jones. “Most businesses know they need to change how they operate, but they do not know how to get there. Our new white paper is a resource that unpacks what digital transformation involves and provides guiding questions and steps to get there.”
The five-page white paper is structured by asking three key questions, then provides subthemes to help answer them:
- What are some basics you can fix?
- Who is championing the digital transformation?
- What technology solution is right for your tomorrow?
“Key Steps for Today’s Digital Transformation” reflects the OX ethos of helping organizations define the problem they are trying to solve, then providing a solution for it.
“Digital transformation is a big concept to unpack,” says OX-cofounder Stratton Cherouny. “It involves a lot of moving parts, but at the end of the day it really comes down to people, processes and systems. It’s also important to understand that your digital transformation will never be complete in a traditional sense. Organizations must continue to evolve with technology.”
Jones has more than 20 years of global expertise and extensive experience in platform development, technology services and executive management. He has architected solutions and implemented global content and commerce systems on platforms such as Adobe AEM, Optimizely (formerly Episerver), Sitecore, Drupal, and Magento, as well as built bespoke solutions on the .NET and LAMP stack frameworks.